Lyft needed to deliver clarity and accessability to their millions of customers. With the Glowstache in the hands of their most experienced Pro drivers, it was one of many steps towards growing their customer relationships.

Creative Direction • Package Design


The Lyft team asked us to think outside the box, so we literally had to deliver something fresh and unexpected. In close collaboration with Lyft, we created a unique package and out-of-box experience for Pro Lyft drivers.

The Team
Strategy / Robert Kanes
CD / Aaron Poe
ID / Gregoire Vandenbussche
Designer / Emily Brunner
Structure / Heather Bybee
Wes Sumner

If you’re interested in working with me, please get in touch

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