Checkout.com
Brand Strategy
Creative Direction
Brand Identity
Photo Art Direction
Design System
UX/UI
UK based payment service provider proving they’re greater than payments
Brand Strategy
Creative Direction
Brand Identity
Photo Art Direction
Design System
UX/UI
Launched in 2012, UK based Checkout.com has gone from bootstrapped startup to leader in online payments, providing global end-to-end services to thousands of companies. I led the rebranding effort in SF, and together we created a new visual identity system that is clear, dynamic and trustworthy at a glance.
In May 2019, Checkout.com announced it raised $230m in Series-A funding, the third largest globally in FinTech.
![]()
Studio
Ueno
2018
Ueno
2018
The Team
Strategy / Aaron Poe & Jenny Johannesson
Brand + Web CD / Aaron Poe
Design Lead / Jenny Johannesson
Iconography / Andrea Mata
Strategy / Aaron Poe & Jenny Johannesson
Brand + Web CD / Aaron Poe
Design Lead / Jenny Johannesson
Iconography / Andrea Mata
Photography
Troy Stains
James Rice
Lee Mawdsley (UK)
Troy Stains
James Rice
Lee Mawdsley (UK)