In close collaboration with Square, I led the Ammunition team in the creation of the package design and out-of-box experience for the first physical product of its kind for Square.  


Art Direction • Visual Design • Package Design














The packaging structure cleverly echoes the Square logo, matching the corner radius — no easy feat. 












Studio
Ammunition
2012
The Team
CD / Brett Wickens
Art Direction / Aaron Poe
ID / Jonas Lagerstedt
Structure / Hamish Thain
Photography
Wes Sumner





© 2019 Aaron Poe